About Us

Alejandro Díaz (better known as 'Wolf'), manages Velovita’s global engineering team which involves the control and management of internal departments such as Web & Mobile Development, Quality Assurance, and Servers Administration, among others. With more than 10 years of field experience, Wolf oversees all development with his team of engineers. This involves innovative, robust, and secure technological solutions for the company, allowing all associates to work quickly, easily, and efficiently.

Wolf carved an entrepreneurial path early on thanks to his perseverance and determination. From a very young age, he showed qualities that contributed to a promising and exciting future.

At the age of 14, Wolf founded his first company and thanks to his vision and the help of his friends, he managed to open his first office. In that moment he learned how far he could go by giving the best of himself and being surrounded by extraordinary people with a similar goal to elevate and enrich the lives of others.

One of his goals has always been to combine his love for business with another of his passions, software development. At Velovita, thanks to the mentorship of Kosta Gara, as well as the support of a great team of first-class engineers, he has been able to fulfill that dream.

Ricardo Landeros is a seasoned IT leader and project manager with over 13 years of experience driving digital transformation and managing cross-functional teams. Currently serving as the Chief Information Officer (CIO), Ricardo specializes in aligning technology strategies with business objectives to deliver innovation and measurable success.

A graduate of Tecnológico de Monterrey, Ricardo combines academic excellence with practical expertise. Throughout his career, he has led initiatives in cloud optimization, process automation, and data-driven decision-making, always with a focus on efficiency and impact.

As a CIO, Ricardo is dedicated to fostering collaboration, mentoring high-performing teams, and building innovative solutions that address complex challenges. His ability to bridge the gap between technology and business has been a cornerstone of his leadership approach.

Outside of work, Ricardo explores emerging technologies, consults on strategic initiatives, and pursues his passion for the culinary arts as a certified professional chef.

Jennifer Luce began her journey in the MLM industry almost two decades ago, having most recently worked at Jeunesse since it was founded over 14 years ago. As a problem solver with excellent interpersonal relationship-building skills, Jennifer has proven leadership abilities to foster and create a culture where employees enjoy coming to work.

With an extensive background in Corporate Operations and Global Human Resources, Jennifer is an expert in expanding employee growth, fostering strategic partnerships, and delivering exceptional work performance in business operations.

Jennifer’s diversified experience in all aspects of business operations has allowed her to successfully lead teams to achieve awards such as DSN’s Best Places to Work for five years and Top Places to Work for the Orlando Sentinel for two consecutive years! As a dedicated community member, Jennifer serves as the Managing Editor for MySanford and MyDeltona Magazines. Jennifer earned her MBA at the University of Phoenix. During this time, she served as the Secretary of the SHRM’s Orlando Chapter and was also a member of Delta Mu Delta. She believes education is extremely valuable and obtained her CFAA-HR credential in 2022. Most recently, Jennifer was nominated for the SheRise 2024 - Women In Leadership award, which honors the top 1% of Exemplary Women Leaders who have demonstrated outstanding leadership, innovation, and impact within their industry. Being a mom is Jennifer’s favorite part about life and even though she’s always had a strong work ethic and been an overachiever, she is not shy about her “purpose” or biggest “why.” There is always a special twinkle in her eye when she talks about him. Jennifer insists her greatest achievement is her 18-year-old son, Austin.

Outside of work, you can find Jennifer on the basketball courts cheering him on!

Fernando Morales is a Certified Public Account (CPA) licensed in the state of Florida with nearly 20 years of experience in the Accounting and Finance profession. He started his career in the audit practice with PriceWaterhouse Coopers (PwC) and has worked in accounting and finance functions helping mid-sized to Fortune 500 companies build teams that produce financial reporting documents for data driven business decisions.

Fernando is an expert in audit and financial reporting which includes monthly reporting, budgeting and forecasting. He has a passion for developing talent in accounting and finance teams to help business eaders make decisions that will impact the business growth through focused revenue growth and expense management that increase the bottom line.

Robert Oblon is a successful visionary in the direct sales industry who began his career in 2002 with the first online web-building product for individuals. Throughout the years, Robert has had a strong track record of developing and implementing effective marketing strategies that drive companies forward.

In 2005, he co-founded his first company in network marketing, called WorldVentures, which was primarily launched based on his travel meta-search engine. WorldVentures became the largest travel company in Direct Sales history, much of which was based on its original DNA and concepts, like the now world-famous “You Should Be Here.”

He later shifted from the travel industry to focus on wellness products, inspiring others to prioritize their health and live healthier, more fulfilling lives. In 2016, he introduced the first nootropic coffee in the Direct Selling industry, and by 2018, his company, Elepreneurs, was recognized as the fastest-growing new company in the world for Direct Selling (as reported in 2019).

In 2022, he rebranded a newly acquired DNA based supplement company into his existing gut health business to create Nucleogenex. Today, he continues to promote health and wellness with a focus on DNA and gut health through his new concept, Rockit Gig.

Now, as the Chief Marketing Officer of Velovita, Robert’s strategic alliance with its Founder, Kosta Gara, has come together to turn their collective visions into a reality and become the legacy company that the network marketing world is looking for.

Amber L. Ruocco serves as Velovita’s in-house counsel to appraise the company of legal developments and provides strategic legal solutions for the company. Amber is responsible for managing the legal affairs of the company, including contract disputes, overseeing complex commercial litigation, internal investigation, legal compliance and risk management.

Amber is from Southfield, Michigan and received a Bachelor of Arts Degree in Criminal Justice from Western Michigan University, where she received honors and was named the Criminal Justice Scholar of the 2021 graduating class. Amber Ruocco attended Shepard Broad College of Law at Nova Southeastern University, where she earned her juris doctor in 2016. At Nova, Amber was enrolled in legal drafting course, and received the highest grade in that course. Amber is barred in both Florida State Court and also, in the Federal Southern District of Florida. Amber has a vast array of experience in healthcare law, workers, compensation, employment law, complex litigation, collections, and mergers and acquisitions.

Prior to joining Velovita as in house counsel. Amber was responsible for overseeing litigation, and managing the day to day operations of her prior firm’s healthcare litigation practice.

With a career spanning over 30 years, Dan boasts extensive expertise in logistics, warehouse management, and production oversight. He emerged as a key player during the nascent stages of the e-commerce and internet revolution, contributing significantly to the development of pioneering procedures to manage the exponential growth in shipping demands.

Dan's professional journey commenced as a quality control manager at an electronics company, where he rapidly ascended to the role of plant manager, showcasing his adeptness in overseeing complex production processes. His strategic insights and hands-on experience have been instrumental in optimizing operational efficiency.

Dan pursued an engineering major at the University of Florida, laying a solid foundation for his career in logistics and management. His educational background reflects his commitment to understanding the technical intricacies that underpin his role in the industry.

Aizury leads Velovita’s Marketing Department, including our Content, Design, Social Media and Video teams. Aizury oversees all marketing, communication, brand, and social media strategies. She and her team work together to create new content and messages that reflect our brand values and the essence of Velovita.

Aizury’s experience as a brand strategist, marketer, and communicator provides her the ability to comprehend and analyze customer needs, wants, and behaviors from a strategic point of view. She has successfully helped several SMEs with the development of their brand identity, core values, implementation of digital strategies, and overall marketing needs to establish their presence in the market.

She understands the importance and power that teamwork and a shared mindset have in achieving goals. Aizury firmly believes in creating a supportive space with leadership that energizes, orientates, and engages its members. Through her management style, Aizury consistently establishes a common goal to effectively collaborate towards team success. Her energy, analytic skills, organizational abilities, and creativity in tackling problems, all positively contribute to our marketing team.

Aizury has a Master’s Degree in Marketing and a Bachelor’s Degree in Communication Science from Tecnologico de Monterrey Campus Guadalajara, one of the best universities in Mexico. In addition, Aizury holds a Branding Concentration and a Certificate in Digital Marketing from Anthropomedia, a leading company in applied digital anthropology.

With over 18 years of experience in MLM industries, Iliya has built a solid foundation in business strategy, organizational leadership, and operational excellence.

Iliya holds a Master’s degree in Business Administration, which has provided her with a strong academic background that complements her extensive industry experience. One of Iliya's core strengths is her ability to integrate different departments, ensuring streamlined processes and efficient resource allocation. She excels in navigating complex challenges, identifying opportunities for operational improvements, and implementing robust solutions that enhance productivity.

Throughout her career, Iliya has collaborated with diverse teams, managing cross-functional projects and leading initiatives that align with organizational goals. She is also deeply committed to fostering a positive, inclusive work environment where each team member feels empowered and valued. Iliya excels at creating resilient teams that effectively adjust to change while staying aligned with our company’s objectives.

She firmly believes that transparent communication and continuous improvement are essential to a thriving organization and applies these principles daily to achieve sustainable results. Looking forward, Iliya aims to continue contributing to our organization’s vision by innovating and leading with integrity, precision, and a focus on sustainable success.

Kimberly leads Velovita’s global technology strategy with a focus on innovation, scalability, and operational excellence. She completed her studies in Computer Science and Systems Engineering at the University of San Carlos of Guatemala and has a distinguished academic foundation, having earned a highly competitive scholarship to one of Guatemala’s most prestigious Advanced Baccalaureate Programs and placing among the Top 10 nationally in the Eleventh Interuniversity Science and Technology Olympiad in Mathematics.

She also holds advanced academic training in Project Management at the master’s level, strengthening her strategic and execution-driven leadership style. Joining Velovita® in 2022 as a Junior Full-stack Engineer, she quickly elevated in her career, assuming increased responsibilities.

Known for her strategic thinking, problem-solving ability, and detail-oriented execution, she plays a key leadership role in the technology migration for the Company’s various acquisitions. Throughout her time at Velovita®, Kimberly has distinguished herself by consistently delivering complex projects on time, while maintaining uncompromising excellence in execution, earning the trust and confidence of both her team and executive leadership.

Driven by discipline, curiosity, and continuous learning, she believes humility and hard work open doors. She finds inspiration in her exceptional IT team. Outside of work, Kimberly has already explored countries across the Americas, Asia, and Europe and looks forward to continuing her journey across the remaining continents.

Patrick Oliveras oversees the long-term architecture, reliability, and development of Velovita's core technology platforms. He manages the engineering strategy for the company's platforms and field tools, ensuring the systems are secure, scalable, and aligned with Velovita's global growth and vision.

With deep experience in software engineering, cloud infrastructure, and high-volume transactional systems, Patrick specialises in building platforms that are resilient, performant, and maintainable as they scale. He has successfully led large-scale migrations, modernised legacy systems, and delivered complex, cross-platform integrations.

Patrick believes great engineering is judged not just by overall performance today, but by how well it endures and adapts over time. He champions strong engineering practices, intentional architecture, and automation that reduces operational risk and accelerates delivery. Partnering closely with our Technology, Logistics, and Operations departments, he turns Velovita's long-range objectives into a clear, actionable technical roadmap that enables innovation at a large scale.

Graduating as a High Honors Student and Ranking Second in his Department from Middle East Technical University (METU)—which was ranked 85th globally in the 2014 Times Higher Education rankings and recognized as Turkey's top university, being the only Turkish institution to enter the top 100.

He embarked on a dynamic career, holding significant roles across various sectors, including banking and insurance. Notably, between the ages of 27 and 32, he served as Assistant General Manager in three different insurance companies, playing a pioneering role in establishing Turkey's first life insurance company at just 27 years old. He then transitioned to the family business, a TV production company, where he served as Vice President, producing hundreds of TV programs in Turkey and being the first to bring formats like "Survivor" and "Big Brother" to Turkish television.

He was also the pioneer of TV shopping in Turkey, a concept non-existent before 1999, and served as the General Manager of "Showpa," one of Turkey's largest marketing companies. In 2008, he founded his own network marketing company, assuming the role of CEO, and achieved remarkable success by amassing 200,000 members in just five years.

In 2016, with Jeunesse's official branch opening in Turkey, he was significantly impacted by the company's vision and style, leading highly successful field operations. Subsequently, he launched his own cosmetic brands, establishing his second network marketing company. For many years, his goal was to serve as a top-tier corporate executive in a major global network marketing company. With Velovita®'s recent acquisition of Jeunesse—which he considered the most visionary network company—his aspiration and goal have now been realized by joining Velovita®.

His current ambition is to break the 1.8 billion USD company record he previously experienced at Jeunesse, now with Velovita® in a very short period, and once again be an integral part of a corporate team that shares in the success of a billion-dollar company.

Franklin Alvarez del Pino is a highly skilled leader with a talent for managing company operations and 21 years of proven experience helping companies achieve their goals. As Director of Operations, he is an expert in driving operational excellence, collaborating with teams, and implementing strategic solutions to enhance business operations on a day-to-day basis. He is known for his strong problem-solving skills and ability to thrive under pressure.

Franklin’s professional journey started at McGill University in Montreal, where he pursued Interior Design, laying the groundwork for his project development and design thinking career. His love for project management grew as he gathered insights from different industries and applied strategic solutions to drive success.

Kenia Reynaga leads Velovita's Customer Service team, drawing on her 12 years of expertise to provide top-notch assistance and help Members achieve their full potential. She oversees day-to-day activities in research methods and design, analytics planning, and strategy implementation to enhance the Customer experience.

She is committed to inspiring high standards in leadership by empowering employees to reach their full potential both personally and professionally, and by nurturing talent with care and respect. Kenia believes that exceptional Customer Service requires qualities such as empathy and the ability to understand and relate to the client's perspective, but most importantly the essence of helping others. Such unique essence marks the difference in providing a truly satisfactory customer service experience.

Kenia measures success through the development of her team, clients, and VIP leaders under her guidance. Her objective is to create a positive influence on clients, ensuring they feel heard, empowered, and valued by the team of customer service experts who support organizational leaders and satisfied clientele.

'Treat people as if they were what they ought to be, and you help them to become what they are capable of being.' - Johann Wolfgang von Goethe.

With over 30 years of experience in warehouse management, Linda excelled as the warehouse manager for a major retailer, bringing knowledge and precision to every aspect of operations. She specialized in coordinat ing high-volume shipping, optimizing warehouse layout and design, and streamlining workflows to ensure maximum efficiency.

Her background in managing pharmaceutical warehouses has honed her exceptional focus on accuracy, compliance, and qualities she inspires in every member of her team. Linda’s commitment to operational excellence is matched by her leadership style, demanding the highest standards in performance.

Originally from Montreal, Canada, Linda relocated to the United States in 1983 and proudly became a U.S. citizen in 1998.

With over 25 years of experience, Susan understands the needs of everyone impacted by Supply Chain. She started her career with Siemens and worked with multiple departments, including Procurement, Logistics, and Project Management, helping them transition to more streamlined workflow processes that impacted their abilities to complete projects on time.

Susan came to Jeunesse in 2018 working in Procurement and quickly learned how different the MLM industry was from the hardware/technology industry of Siemens. She was able to adapt and work with manufacturers and vendors to manage lead times and production dates to successfully ensure product availability worldwide. While working in Procurement, she was asked to step in and help with the warehouse and shipping changes needed to continue to deliver in China. Susan was instrumental in working through the needs of the warehouses and customs, ensuring inventory was being received, while also managing the deliveries to members and leaders in a timely manner.

Looking ahead, Susan is excited to contribute to continued success of Velovita!

Shigeki started with Monavie in 2009 and then started with the Jeunesse team in 2015, bringing his unique background and dedication to excellence to every role he has undertaken. Shigeki believes in commitment and passion, as well as making significant contributions to the community.

Born and raised in the vibrant city of Tokyo, Shigeki's roots have deeply influenced his approach to branding and leadership. His academic background from Seijo University, with a degree in Mass Communications, has equipped him with valuable insights into psychology, sociology, and communication theory, enhancing his ability to forge strong relationships with our Distributors. With rich experience spanning from his early days in Monavie’s Customer Service to his dynamic career at Jeunesse, Shigeki has continually demonstrated his expertise and dedication. His former career as a professional dancer, performing in live shows and musicals, has also enriched his event planning skills, making our incentive trip events truly memorable.

As Shigeki steps into his role, he envisions continued growth and success for the Japan market. His goal is to support our Distributors in advancing their ranks and enjoying a more fulfilling life.

Kelsy Ng, a seasoned chartered accountant with over two decades of leadership experience, seamlessly blends professionalism with approachability. Celebrated for her practical yet compassionate leadership style, Kelsy has earned a reputation for inspiring teams to excel while nurturing a positive and collaborative work environment. Her journey with the company began in 2022, fueled by her passion for and confidence in the transformative impact of its products. Kelsy is committed to driving the Singapore team to new heights, guided by founder Kosta’s vision, as she leads the company toward sustained growth and success.

Mr. Vincent Yiu graduated Electrical Engineering of Ryerson University in Toronto, Canada in 1983 and started his career. He started his own business from 1987 to 1994, established computer companies in Hong Kong and Shenzhen, China.

He setup his own branch office in 5 cities and computer dealerships in more than 20 provinces to sell his own brand computers. He worked in international market sales and training from 1994 to 1999, including Taiwan, South Korea, Japan, Singapore, Malaysia, Philippines, Thailand, Canada and the United States. He focused on corporate training, team and sales training for Hong Kong and China listed companies from 2000 to 2002. He assisted Bank Consortium Trust (MPF) which hired over 250 employees, established a training department in Hong Kong.

He helped different American companies to serve as president and CEO of Greater China from 2003 to 2012. Established sales management teams in Greater China and Asia Pacific, and helped NHTC, a US listed company, increased its share price from $0.01 per share in January 2003 to $26.5 per share in December of the same year, a 2,650-fold increased in 12 months. During Mr. Yiu’s three-year management, the company's performance in the second and third years reached US$385 million and US$920 million, becoming Mr. Yiu’s masterpiece. 2013-2018 He managed Forvin International Investment Ltd as President. Its business model was O2O connecting online and offline merchants. People was able to settle their expenses through electronic consumption points. Forvin achieved sales of US$2.5 billion in 2015 and planed to become a listed company in 2018 Before come on board of Gara Group, since September 2018, Mr Yiu works as a Global Solutions Director, VP of Common X Limited. Common X is specialized in Artificial Intelligence (AI) technology management systems, serving different industries including direct sales, commercial buildings, factories, railway stations, power plants, shopping malls, airports, museums, hospitals and government buildings. The central control room is on your palm. It enables all the Internet of Things’ data are displayed and remote controlled with your mobile phone or iPad. With 5G technology have been installed in China and in some other countries, it changes the world of seeing, daily operation, efficiency, accuracy, monitoring becomes easy. Once AI are implemented, robotic helpers, auto pilot will be coming to our world, our work place, our home. All the control can be executed with your fingertips.

A board-certified dermatologist and cosmetic surgeon, the Luminesce® skin care line creator. Emerging from a family of internationally prominent physicians, Dr. Nathan Newman, M.D., is carrying on an important legacy. He is a world-renowned cosmetic surgeon with a fully accredited and respected cosmetic surgery practice in Beverly Hills, California.

His passion, expertise, and education are what qualify him to be a medical spokesman and adviser for Velovita®. Dr. Newman is dedicated to providing the best available care as well as educating his patients on the latest developments in the cosmetic surgery field. Using this same approach, he assists our independent Distributors to be successful in building their businesses. He does this by giving the highest quality education and most up-to-date information to our independent Distributors. These critical, valuable services have helped bring global recognition to Jeunesse for being the fastest growing, life-changing opportunity in today’s market.

Dr. Newman strives to continually develop superior methods of natural, undetectable cosmetic results with the least risk and most benefit for each individual. He is an original thinker and innovator, and is ushering in the future of cosmetic surgery. Using the normal, regenerative abilities of the body’s own stem-cell-rich fat, Dr. Newman has found a way to safely and naturally amplify, lift, and redefine the contours of the entire face and body.

Dr. Newman was educated and trained at several prestigious medical institutions in the United States. After graduating from the Albert Einstein College of Medicine in New York City, he completed his internship in internal medicine at UCLA-VA Medical Center in Los Angeles. He continued his training with a residency in dermatology at Cook County Hospital in Chicago and completed a fellowship through the American Academy of Cosmetic Surgery in Riverside, California. He is board certified in dermatology and specializes in cosmetic surgery.

As part of his philosophy to educate his patients, Dr. Newman writes monthly articles in LA Health News magazine. He is published in many prestigious medical journals and has been a speaker at numerous medical conferences. He has regularly presented on television and radio on the latest advances in cosmetic surgery. He has been recognized by Cambridge Who’s Who for his leadership, dedication, and entrepreneurship as a cosmetic surgeon.

A Nobel Prize nominee, one of the first board-certified anti-aging physicians in the world and an internationally recognized innovator.

Vincent C. Giampapa, M.D., F.A.C.S., is a Board Certified Plastic Reconstructive Surgeon as well as an Assistant Clinical Professor of Plastic and Reconstructive Surgery at the University of Medicine and Dentistry of New Jersey.

Dr. Giampapa received his medical degree from Mt. Sinai Medical School in New York, New York. Additionally, he has completed medical training in plastic surgery and a year-long fellowship in microsurgery and hand surgery at New York University Medical Center. He is a Fellow of the American College of Surgeons and a former research fellow for other prestigious institutions including Columbia Presbyterian Medical Center in New York City, New York.

Dr. Giampapa is a pioneer in his field. He is one of the first board certified anti-aging physicians in the world and internationally recognized as an innovator in new cosmetic and surgical techniques, and instrumentation. He is a founding member of the American Academy of Anti-Aging Medicine and served as the first president of the American Board of Anti-Aging Medicine. Dr. Giampapa has been awarded many patents from the U.S. government for unique cell-culture delivery techniques as well as new drug-delivery systems and surgical instrument designs.

Dr. Giampapa is published in numerous academic journals, including Annals of Plastic Surgery, Journal of Plastic Reconstructive Surgery, Journal of Reconstructive Microsurgery, and Journal of Anti-Aging Medicine. He is the author of the first and only medical textbook on anti-aging medicine and age management for aesthetic surgeons. He has written five books, including: “Breaking the Aging Code” and “The Anti-Aging Solution: 5 Simple Steps to Looking and Feeling Young. ” Dr. Giampapa has been featured in myriad national magazines, and radio and television programs, including CNN, WABC-TV, Fox News Channel, Geraldo, Joan Rivers, Phil Donahue, and Anderson Cooper.

Mark Kwieckinski, M.S.c. is a trusted expert on all Velovita® products. With more than fifteen years of experience reviewing and analyzing nutritional supplements and medical devices in over ten countries, Mark has real-world experience in determining what products promote health and enhance people’s lives.

Mark immigrated from Poland at the age of 4 during the Cold War and grew up in the small town of Hamilton, Ontario. He holds a Master of Science degree in Physicsq and is also professionally accredited as a Biomedical Engineer. Mark is passionate about bridging the theoretical world of government with the real world of business.

Mark developed an interest in alternative health at the age of 15 when he experienced a 6-month period of suffering from multiple seizures per day. Conventional medicine was unable to control his condition. It was only through a combination of alternative and traditional medicines that his health returned to normal. Since then, he has dedicated his life to helping others.